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Books:544

Shakespeare, Einstein, and the Bottom Line : The Marketing of Higher Education,
Price: $12.21 Author: David L. Kirp
Tough Calls: AT&T and the Hard Lessons Learned from the Telecom Wars
Price: $16.47 Author: Dick Martin
Brand Portfolio Strategy : Creating Relevance, Differentiation, Energy, Leverage, and Clarity
Price: $18.48 Author: David A. Aaker
The Fall of Advertising and the Rise of PR
Price: $10.17 Author: Al Ries, Laura Ries
Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars
Price: $9.71 Author: Jay Conrad Levinson, et al
Public Relations Kit for Dummies
Price: $19.79 Author: Eric Yaverbaum, Robert Bly
Software Product Management Essentials
Price: $29.71 Author: Alyssa S. Dver, Alyssa Dver
Bang! : Getting Your Message Heard in a Noisy World
Price: $10.17 Author: LINDA KAPLAN THALER, ROBIN KOVAL
Never Be Boring Again : Make Your Business Presentations Capture Attention, Inspire Action and Produce Results
Price: $19.95 Author: Doug Stevenson
Team Rodent : How Disney Devours the World
Price: $8.96 Author: CARL HIAASEN
Media Training 101 : A Guide to Meeting the Press
Price: $16.47 Author: Sally Stewart
The Handbook of Strategic Public Relations and Integrated Communications
Price: $31.50 Author: Clarke L. Caywood
The Savvy Author's Guide to Book Publicity
Price: $14.00 Author: Lissa Warren
Effective Public Relations (8th Edition)
Price: $106.67 Author: Scott M. Cutlip, et al
The Personal Touch : What You Really Need to Succeed in Today's Fast Paced Business World
Price: ??? Author: Joe Cooney, Terrie Williams
Full Frontal PR: Building Buzz About Your Business, Your Product, or You
Price: $10.85 Author: Richard Laermer
Advantage Series: This is PR : The Realities of Public Relations (with InfoTrac)
Price: $62.95 Author: Doug Newsom, et al
Breakthrough Networking: Building Relationships That Last, Second Edition
Price: $18.66 Author: Lillian D. Bjorseth
The Publicity Handbook, New Edition : The Inside Scoop from More than 100 Journalists and PR Pros on How to Get Great Publicity Coverage
Price: $16.07 Author: David R. Yale, Andrew J. Carothers
Toxic Sludge Is Good for You!: Lies, Damn Lies and the Public Relations Industry
Price: $12.21 Author: John Stauber, Sheldon Rampton
Writing Effective News Releases...: How to Get Free Publicity for Yourself, Your Business, or Your Organization
Price: $17.00 Author: Catherine V. McIntyre
The Reinventor's Fieldbook: Tools for Transforming Your Government
Price: $24.57 Author: David Osborne, et al
Public Relations Strategy
Price: $18.55 Author: Sandra Oliver
6 Steps to Free Publicity: "For Corporate Publicists or Solo Professionals, Including...Publishers, Consultants, Conference Planners, Politicians, Inventors
Price: $10.19 Author: Marcia Yudkin
The New PR Toolkit: Strategies for Successful Media Relations
Price: $23.07 Author: Deirdre Breakenridge, et al
Steps to Small Business Start-Up : Everything You Need to Know to Turn Your Idea into a Successful Business
Price: $15.61 Author: Linda Pinson, Jerry Jinnett
Public Relations: Strategies and Tactics (7th Edition)
Price: $110.60 Author: Philip H. Ault, et al
Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement (Adams Streetwise Series)
Price: $13.57 Author: Sandra L. Beckwith
Jane's Crisis Communications Handbook
Price: $24.00 Author: Louie Fernandez
The Media Handbook: A Complete Guide to Advertising Media Selection, Planning, Research, and Buying (Volume in Lea's Communication Series)
Price: $24.50 Author: Helen E. Katz, Helen Katz
The Referral of a Lifetime: The Networking System that Produces Bottom-Line Results . . . Every Day!
Price: ??? Author: Timothy L. Templeton, Lynda Rutledge Stephenson
The Father of Spin: Edward L. Bernays and The Birth of Public Relations
Price: $10.88 Author: Larry Tye
The Practice of Public Relations, Ninth Edition
Price: $113.08 Author: Fraser P. Seitel
Corporate Social Responsibility : Doing the Most Good for Your Company and Your Cause
Price: $20.37 Author: Philip Kotler, Nancy Lee
Business Process Management (BPM) is a Team Sport: Play it to Win!
Price: $25.46 Author: Andrew Spanyi
Essential Managers: Effective Public Relations
Price: $6.30 Author: Moi Ali
Event Sponsorship (The Wiley Event Management Series)
Price: $41.65 Author: Bruce E. Skinner, Vladimir Rukavina
Talespin: Public Relations Disasters-Inside Stories & Lessons Learnt
Price: $19.77 Author: Gerry McCusker
Guerrilla PR Wired : Waging a Successful Publicity Campaign Online, Offline, and Everywhere In Between
Price: $10.85 Author: Michael Levine
Primer of Public Relations Research
Price: $40.00 Author: Don W. Stacks
The PR Crisis Bible : How to Take Charge of the Media When All Hell Breaks Loose
Price: $16.47 Author: Robin Cohn
Event Marketing : How to Successfully Promote Events, Festivals, Conventions, and Expositions (The Wiley Event Management Series)
Price: $43.20 Author: Leonard H. Hoyle
Sell Yourself Without Selling Your Soul : A Woman's Guide to Promoting Herself, Her Business, Her Product, or Her Cause with Integrity and Spirit
Price: $10.85 Author: Susan Harrow
Public Relations Writing: The Essentials of Style and Format
Price: $29.52 Author: Thomas H. Bivins
Telephone Courtesy & Customer Service (Fifty-Minute Series.)
Price: $10.46 Author: Lloyd C. Finch
Successful Spokespersons Are Made, Not Born: How to Control the Direction of Media Interviews & Deliver Winning Presentations
Price: $12.42 Author: Hal Hart
On Deadline: Managing Media Relations, Third Edition
Price: $22.91 Author: Carole M. Howard, Wilma K. Mathews
Corporate Reputation and Competitiveness
Price: $41.04 Author: Gary Davies, et al
Practice of Public Relations (8th Edition)
Price: ??? Author: Fraser P. Seitel
Value-Added Public Relations: The Secret Weapon of Integrated Marketing
Price: $12.21 Author: Thomas L. Harris
Gala!: The Special Event Planner for Professionals and Volunteers
Price: $10.36 Author: Patti Coons
The Public Relations Writer's Handbook
Price: $32.95 Author: Merry Aronson, Don Spetner
Public Relations Practices: Managerial Case Studies and Problems (6th Edition)
Price: $90.00 Author: Allen H. Center, Patrick Jackson
All Business Is Show Business Strategies For Earning Standing Ovations From Your Customers
Price: ??? Author: Scott McKain
Managing Activism: A Guide to Dealing with Activists and Pressure Groups
Price: $17.49 Author: Denise Deegan
The Food Service Professionals Guide To: Restaurant Promotion & Publicity For Just A few Dollars A Day
Price: $16.96 Author: Tiffany Lambert
Corporate Art Consulting
Price: $22.02 Author: Susan Abbott
Move the Message: Your Guide to Making A Difference and Changing the World
Price: $17.00 Author: Josephine Bellaccomo
Strategic Planning for Public Relations
Price: $45.00 Author: Ronald D. Smith
Ethics In Public Relations: A Guide To Best Practice
Price: $23.10 Author: Patricia J. Parsons
The Dream Job: Sports Publicity, Promotion and Marketing, 3rd edition
Price: $19.77 Author: Melvin Helitzer
In The Court of Public Opinion: Winning Your Case With Public Relations
Price: $19.77 Author: James F. Haggerty, James Haggerty
Public Relations Cases (with InfoTrac)
Price: $72.95 Author: Jerry A. Hendrix
How to be Your Own Publicist
Price: $11.53 Author: Jessica Hatchigan
PR Visionaries: CEOs from Ketchum, Porter Novelli, Brodeur Worldwide & More on Successful Public Relations Campaigns
Price: $23.76 Author: Raymond L. Kotcher, et al
PR!
Price: $13.60 Author: Stuart Ewen
How to Click With Everyone Every Time
Price: $10.17 Author: David Rich, David Rich (Paperback
Media Relations Handbook: For Agencies, Associations, Nonprofits And Congress (Communication Series)
Price: $45.00 Author: Brad Fitch, Mike McCurry
The Citizen's Guide to Lobbying Congress
Price: $12.21 Author: Donald E. Dekieffer
Public Relations for School Leaders
Price: $98.40 Author: Larry W. Hughes, Don W. Hooper
Public Relations on the Net: Winning Strategies to Inform, & Influence the Media, the Investment Community, the Government, the Public, & More
Price: $16.47 Author: Shel Holtz
Consumer Joe : Harassing Corporate America, One Letter at a Time
Price: $9.71 Author: Paul Davidson
Crisis Communications: A Casebook Approach (Lea's Communication Series)
Price: $39.95 Author: Kathleen Fearn-Banks
A Branded World: Adventures in Public Relations and the Creation of Superbrands
Price: $19.56 Author: Michael Levine, Michael Levine
Communication Planning : An Integrated Approach (Sage Series in Public Relations)
Price: $41.95 Author: Sherry Devereaux Ferguson
Adapt or Die: Turning Your Supply Chain into an Adaptive Business Network
Price: $16.47 Author: Bob Betts, Claus Heinrich
Classics of Public Administration
Price: ??? Author: Jay M. Shafritz, Albert C. Hyde
The New Investor Relations: Expert Perspectives on the State of the Art
Price: $34.65 Author: Benjamin Mark Cole (Editor)
Feeding the Media Beast: An Easy Recipe for Great Publicity
Price: $21.21 Author: Mark E. Mathis
Using Investor Relations to Maximize Equity Valuation (Wiley Finance)
Price: $32.97 Author: Thomas Ryan, Chad Jacobs
Resolving Patient Complaints, Second Edition : A Step-By-Step Guide to Service Recovery
Price: $82.95 Author: Liz A. Osborne
The Death of a Thousand Cuts: Corporate Campaigns and the Attack on the Corporation
Price: $45.00 Author: Jarol B. Manheim
How to Make the Most out of Every Media Appearance
Price: $11.53 Author: George Merlis
Nail 'Em!: Confronting High-Profile Attacks on Celebrities & Businesses
Price: $13.60 Author: Eric Dezenhall
Public Relations Writing and Media Techniques (5th Edition)
Price: $79.80 Author: Dennis L. Wilcox
Campaign Strategies and Message Design : A Practitioner's Guide from Start to Finish
Price: $27.95 Author: Mary Anne Moffitt
Real People, Real Crises: An Inside Look at Corporate Crisis Communications
Price: $11.01 Author: Luke Feck (Foreword), Steve Wilson
Keeping Cool on the Hot Seat: Dealing Effectively with the Media in Times of Crisis
Price: $16.96 Author: Judith C. Hoffman
Building Buzz: How To Reach And Impress Your Target Audience
Price: $10.19 Author: Marisa D'Vari, Susan Roane (Introduction)
How to Get Noticed by the National Media
Price: $19.95 Author: Jeff Lewis, Dick Jones
Soundbites: A Business Guide to Working With the Media
Price: ??? Author: Kathy Kerchner
Publicity & Media Relations Checklists
Price: $15.61 Author: David R. Yale
Becoming a Public Relations Writer: A Writing Process Workbook for the Profession
Price: $44.95 Author: Ronald D. Smith
Public Relations: A Values-Driven Approach (2nd Edition)
Price: $62.00 Author: David W. Guth, Charles Marsh
The New Public Service: Serving, Not Steering
Price: $27.95 Author: Janet Vinzant Denhardt, Robert B. Denhardt
Reputation: Realizing Value from the Corporate Image
Price: $24.50 Author: Charles J. Fombrun
Power Public Relations 2e Hard
Price: ??? Author: Leonard Saffir
Managing Public Relations
Price: $101.95 Author: James E. Grunig, Todd Hunt
The Dragon Complex: Identifying and Conquering Workplace Abuse
Price: ??? Author: Winnifred, Ph.D. Taylor, et al
Hitting the Headlines in Europe: A Country-By-Country Guide to Effective Media Relations (PR in Practice Series)
Price: $34.80 Author: Cathie Burton, Alun Drake
The Expressive Organization: Linking Identity, Reputation, and the Corporate Brand
Price: $39.50 Author: Majken Schultz (Editor), et al
Become The Brand of Choice: Make Your Name a Powerful Brand and Earn Millions
Price: $16.96 Author: Jason Hartman
Creating Corporate Reputations
Price: $39.50 Author: Grahame Dowling
Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business
Price: $29.95 Author: Roland Marchand
Communication Consultants in Political Campaigns
Price: $23.95 Author: Robert V. Friedenberg
eGov : E-Business Strategies for Government
Price: $29.95 Author: Douglas Holmes
The Essential Public Manager (Public Policy Andmanagement)
Price: $31.95 Author: Christopher Pollitt
The PR Bible for Community Theatres
Price: $12.21 Author: Chris Mackowski
High Visibility: The Making and Marketing of Professionals into Celebrities
Price: ??? Author: Irving J. Rein, et al
Public Relations Writing: Form and Style
Price: ??? Author: Doug Newsom
Global Climate Change: The Science, Economics, and Politics (New Horizons in Environmental Economics)
Price: $90.00 Author: James M. Griffin (Editor)
Excellent Public Relations and Effective Organizations: A Study of Communication Management in Three Countries (Lea's Communication Series)
Price: $59.95 Author: Larissa A. Grunig, et al
Clients for Life: How Great Professionals Develop Breakthrough Relationships
Price: ??? Author: Jagdish Sheth, Andrew Sobel
DEALING WITH AN ANGRY PUBLIC : THE MUTUAL GAINS APPROACH TO RESOLVING DISPUTES
Price: $18.48 Author: Lawrence Susskind, Patrick Field
Trust Us, We're Experts: How Industry Manipulates Science and Gambles With Your Future
Price: ??? Author: Sheldon Rampton, John Stauber
Rules for Corporate Warriors: How to Fight and Survive Attack Group Shakedowns
Price: $21.25 Author: Nick Nichols, Patrick, Dr Moore (Introduction)
Strategic Issues Management : Organizations and Public Policy Challenges (Strategic Issues Management)
Price: $39.95 Author: Robert L. Heath
Getting Your 15 Minutes of Fame and More!: A Guide to Guaranteeing Your Business Success
Price: $16.47 Author: Edward Segal
The Billboard Guide to Music Publicity
Price: ??? Author: Jim Pettigrew
How To Manage Your Global Reputation: A Guide to the Dynamics of International Public Relations
Price: $20.00 Author: Michael Morley
Media Ethics with PowerWeb : Issues and Cases
Price: $45.31 Author: Philip Patterson, et al
Corporate Communication
Price: $70.65 Author: Paul A. Argenti, Paul Argenti
Marketing Corporate Image
Price: $19.77 Author: James R. Gregory, Jack Wiechmann
Publicity and Public Relations
Price: $11.53 Author: Dorothy I. Doty, Marilyn Pincus
Corporate Identity Design
Price: $39.95 Author: Veronica Napoles
Public Relations in Britain: A History of Professional Practice in the 20th Century
Price: $59.95 Author: Jacquie L'Etang
The Public Relations Writing Exercise Book, Sixth Edition
Price: $35.95 Author: Doug Newsom
Dreamweaving: The Secret to Overwhelming Your Business Competition
Price: $15.64 Author: Michael Chandler
Valuing People
Price: $18.90 Author: Lisa M. Aldisert
Public Relations : Strategies and Tactics (Study Edition) (7th Edition)
Price: $88.00 Author: Dennis L. Wilcox, et al
Essentials of Public Relations
Price: ??? Author: Dennis L. Wilcox, et al
Trust or Consequences: Build Trust Today or Lose Your Market Tomorrow
Price: $16.80 Author: Al Golin
Blueprint for Marketing: Comprehensive Marketing Guide for Design Professionals
Price: $33.96 Author: Susan E. Frost, et al
Power Public Relations: How to Get Pr to Work for You
Price: ??? Author: Leonard Saffir, John Tarrant
Influencing Public Attitudes: Strategies That Reduce the Media's Power
Price: ??? Author: James E. Lukaszewski
Secrets and Lies: The Anatomy of an Anti-Environmental PR Campaign
Price: $17.95 Author: Nicky Hager, Bob Burton
Promoting Your School : Going Beyond PR
Price: $35.95 Author: Carolyn Warner
How to Work with the Media (Survival Skills for Scholars)
Price: $31.95 Author: James Alan Fox, Jack Levin
Building Quality Community Relationships : A Planning Model to Gain and Maintain Public Consent
Price: $34.00 Author: James E. Lukaszewski
Public Relations Writing : Principles in Practice
Price: $62.95 Author: Donald F. Treadwell, Jill B. Treadwell
Good Business: Your World Needs You
Price: $27.95 Author: Steve Hilton
The Corporate Communications Bible
Price: $24.95 Author: Robert Dilenschneider, Robert L. Dilenschneider
Promoting Your Business With Free (Or Almost Free) Publicity (Run Your Own Business)
Price: ??? Author: Donna G. Albrecht
Practical Marketing for Schools
Price: $33.95 Author: Chris Barnes
Managing Reputational Risk : Curbing Threats, Leveraging Opportunities (Institute of Internal Auditors Risk Management Series)
Price: $81.63 Author: Jenny Rayner
Public Relations Campaign Strategies: Planning for Implementation (2nd Edition)
Price: $104.00 Author: Robert Kendall
Lawyers and Reporters : Understanding and Working with the Media
Price: $34.02 Author: Robert L. Rothman
A Manager's Guide to Pr Projects: A Practical Approach (Volume in Lea's Communication Series)
Price: $17.95 Author: Patricia J. Parsons
Guerrilla Pr Wired: Waging A Successful Publicity Campaign On-Line, Offline, And Everywhere In Between
Price: ??? Author: Michael Levine
You Can Communicate: Lessons for Success from Corporate PR
Price: $9.71 Author: Stephen Manallack
Beyond Spin : The Power of Strategic Corporate Journalism (Jossey Bass Business and Management Series)
Price: $17.82 Author: Markos Kounalakis, et al
Communicating in Crisis
Price: $15.95 Author: Michel Ogrizek, et al
Common Interest, Common Good: Creating Value Through Business and Social Sector Partnerships
Price: $18.15 Author: Shirley Sagawa, Eli Segal
Encyclopedia of Public Relations
Price: $295.00 Author: Robert L. Heath (Editor)
The Guide to Financial Public Relations: How to Stand Out in the Midst of Competitive Clutter
Price: $53.77 Author: Larry Chambers
Public Relations Techniques
Price: ??? Author: Todd Hunt, James E. Grunig
On-Line Public Relations
Price: $26.50 Author: David Phillips
Strategic Public Relations Management: Planning and Managing Effective Communication Programs (Volume in Lea's Communication Series)
Price: $46.00 Author: Erica Weintraub Austin, Bruce E. Pinkleton
Better Living: Advertising, Media, and the New Vocabulary of Business Leadership, 1935-1955 (Media Topographies)
Price: $30.00 Author: William L. Bird Jr.
Media Hypnosis: Unleashing the Most Powerful Sales Tool on Earth
Price: $21.24 Author: Lonny Kocina
All Crises Are Global: Managing to Escape Chaos
Price: $19.80 Author: Marion K. Pinsdorf
Developing High Performance People: The Art of Coaching
Price: $35.00 Author: Oscar G. Mink, et al
Prime Time Activism: Media Strategies for Organizing
Price: $19.00 Author: Charlotte Ryan
Culture Incorporated: Museums, Artists, and Corporate Sponsorships
Price: $22.95 Author: Mark W. Rectanus
Toward the Common Good : Perspectives in International Public Relations
Price: $56.20 Author: Donn James Tilson, Emmanuel C. Alozie
Planning and Manageing a PR Campaign: A Step by Step Guide
Price: $17.49 Author: Anne Gregory
Media Relations for Public Safety Professionals
Price: $31.95 Author: Leo M. Brown
Excellence in Public Relations and Communication Management (Communication Textbook Series)
Price: $75.00 Author: James E. Grunig, David M. Dozier (Editor)
Dartnell's Public Relations Handbook (4th Edition)
Price: ??? Author: Robert L. Dilenschneider (Editor), Dartnell Corporation (Corporate Author)
Strategies for Public Management Reform (Research in Public Policy Analysis and Management)
Price: $95.00 Author: Lawrence Jones, et al
Strategic Reputation Risk Management
Price: $34.73 Author: Judy Larkin
Public Relations: The Profession and The Practice
Price: $75.31 Author: Otis W Baskin, et al
Competing for Capital: Investor Relations in a Dynamic World
Price: $50.37 Author: Bruce W. Marcus
Social Marketing: Theoretical and Practical Perspectives (Advertising and Consumer Psychology)
Price: $109.95 Author: Role of Advertising in Social Marketing Conference (Corporate Author), et al
Mixed Media: Moral Distinctions in Journalism, Advertising, and Public Relations
Price: $29.95 Author: Thomas H. Bivins (Editor)
Advertising and the World Wide Web (Advertising and Consumer Psychology)
Price: $79.95 Author: Conference on Advertising and Consumer Psychology 1996 Bloomfield hil (Corporate Author), et al
Public Relations Inquiry as Rhetorical Criticism : Case Studies of Corporate Discourse and Social Influence (Praeger Series in Political Communicatio)
Price: $29.95 Author: William N. Elwood (Editor)
Advertising and Public Relations Law (Lea's Communication Series)
Price: $65.00 Author: Roy L. Moore, et al
Personal Publicity Planner: A Guide to Marketing You
Price: $15.00 Author: Marion E. Gold
Marketing Communications: Integrated Theory, Strategy & Tactics
Price: ??? Author: James G. Hutton, et al
Creativity in Public Relations
Price: $17.49 Author: Andy Green
Business-to-Business Golf : How to Swing Your Way to Business Success
Price: $12.71 Author: Michael A Smith, Michael Andrew Smith
Public Relations Campaigns and Techniques: Building Bridges into the 21st Century
Price: $68.60 Author: Fran R. Matera, Ray J. Artigue
Corporate Image and Identity Strategies: Designing the Corporate Future
Price: $27.17 Author: Peter Steidl (Preface), Garry Emery
Ama Complete Guide to Small Business Advertising
Price: $29.95 Author: Joe Vitale
Public Relations As Relationship Management: A Relational Approach to the Study and Practice of Public Relations
Price: $35.00 Author: John A. Ledingham (Editor), Stephen D. Bruning (Editor)
Public Relations Cases: International Perspectives
Price: $40.95 Author: Danny Moss (Editor), Barbara Desanto (Editor)
Public Relations Democracy: Politics, Public Relations and the Mass Media in Britain
Price: $32.95 Author: Aeron Davis
Developing the Public Relations Campaign : A Team-Based Approach
Price: $53.60 Author: Randy Bobbitt, Ruth Sullivan
You'd Better Have a Hose If You Want to Put Out the Fire: The Complete Guide to Crisis and Risk Communications
Price: $21.21 Author: Rene A. Henry
The Marketer's Guide to Public Relations : How Today's Top Companies are Using the New PR to Gain a Competitive Edge (Wiley Series on Business Strategy)
Price: $29.95 Author: Thomas L. Harris
The Flak: A PR Journey
Price: $30.00 Author: J. Michael Willard
La caida de la publicidad y el auge de las RR.PP.
Price: $18.66 Author: Al Ries, Laura Ries
Managing a Public Speaker Bureau: : A Manual for Health and Human Services Organizations
Price: $55.00 Author: Stephen F. Gambescia, Evelyn Gonzalez
Corporate Community Relations: The Principle of the Neighbor of Choice
Price: $26.95 Author: Edmund M. Burke, The New Expectations for Today's Corporation
Image Makers : Advertising, Public Relations, and the Ethos of Advocacy
Price: $25.00 Author: Robert Jackall, Janice M. Hirota
How to Win in Washington: Very Practical Advice About Lobbying the Grassroots and the Media
Price: $26.95 Author: Ernest Wittenberg, et al
Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions
Price: $39.48 Author: Sue Runyard
Researching the Public Opinion Environment : Theories and Methods (Sage Series in Public Relations)
Price: $43.95 Author: Sherry Devereaux Ferguson
Rethinking Public Relations : The Spin and the Substance (Routledge Advances in Management and Business Studies)
Price: $124.95 Author: Kevin Moloney
Deconstructing Public Relations: Public Relations Criticism
Price: $45.00 Author: Thomas J. Mickey
Spin : How to Turn the Power of the Press to Your Advantage
Price: $16.47 Author: Michael S. Sitrick, et al
Planning Special Events (J-B Fund Raising School Series)
Price: $31.00 Author: James S. Armstrong
Rumors and Rumor Control: A Manager's Guide to Understanding and Combatting Rumors (Lea's Communication Series)
Price: $59.95 Author: Allan J. Kimmel
Corporate Diplomacy : The Strategy for a Volatile, Fragmented Business Environment
Price: $55.00 Author: Ulrich Steger
Beat the Press
Price: $21.21 Author: Shirley Fulton, Al Guyant
Shaping the Corporate Image
Price: $81.95 Author: Marion G. Sobol, et al
The Communicator's Handbook: Tools, Techniques and Technology
Price: ??? Author: Patricia Calvert (Editor)
Writing PR: A Multimedia Approach
Price: $73.40 Author: Meta G. Carstarphen, Richard A. Wells
Professional Edge: Competencies in Public Service
Price: $24.95 Author: James S. Bowman
Waltzing with the Raptors: A Practical Roadmap to Protecting Your Company's Reputation
Price: $34.95 Author: Glen Peters
Managing Your Dynamics to Communicate Effectively with Others
Price: $20.40 Author: Eric Dlugokinski, Sandra Allen
Relationship Marketing : Winning and Keeping Customers (CIM Professional Development S.)
Price: $44.95 Author: Adrian Payne, et al
Stage Directions Guide to Getting and Keeping Your Audience (Stage Directions Guides)
Price: $10.46 Author: Stephen Peithman, Neil Offen
The 7 Universal Laws of Customer Value: How to Win Customers & Influence Markets
Price: $24.95 Author: Stephen C. Broydrick
e-PR: The Essential Guide to Online Business Communication
Price: $17.13 Author: Matt Haig
Everyone Remembers the Elephant in the Pink Tutu: How to Promote and Publicize Your Business With Impact and Style
Price: ??? Author: Mary Maloney Cronin, Suzanne Caplan
How to Establish a Professional Relationship With Reporters
Price: $20.00 Author: James E. Lukaszewski
Guide to Media Relations
Price: $21.00 Author: Irv Schenkler, Tony Herrling
The PR StyleGuide : Formats for Public Relations Practice (with InfoTrac)
Price: $37.95 Author: Barbara Diggs-Brown, Jodi L.G. Glou
Your Public Best: The Complete Guide to Making Successful Public Appearances, Second Edition
Price: $11.53 Author: Lillian Brown
The CEO's Playbook
Price: $19.95 Author: Ron Rhody
The New Rules of Corporate Conduct : Rewriting the Social Charter
Price: $96.95 Author: Ian Wilson
SalonOvations Public Relations for the Salon
Price: $43.95 Author: Jayne Morehouse
Marketing Public Relations: The HOWS That Make It Work
Price: $34.99 Author: Rene A. Henry, et al
Public Relations Ethics
Price: $34.95 Author: Phillip Seib, Kathy Fitzpatrick
Public Relations in Health Care : A Guide for Professionals (J-B AHA Press)
Price: $72.69 Author: Kathleen Larey Lewton
Sport Promotion and Sales Management
Price: $57.00 Author: Richard L. Irwin, et al
National Directory of Corporate Public Affairs 2004: A Profile of the Public and Government Affairs Programs and Executives in America's Largest and M ... tional Directory of Corporate Public Affairs)
Price: $189.00 Author: Valerie S. Sheridan (Editor)
The Global Public Relations Handbook: Theory, Research, and Practice
Price: $55.00 Author: Dejan Vercic, Krishnamurthy Sriramesh (Editor)
Spinning the Web: A Handbook for Public Relations on the Internet
Price: $30.20 Author: Diane F. Witmer
Lesly's Handbook of Public Relations And Communications (Lesly's Handbook of Public Relations and Communications, 5th ed)
Price: $70.00 Author: Philip Lesly
Winning Ways: Four Secrets for Getting Great Results by Working Well With People [UNABRIDGED]
Price: $12.60 Author: Dick Lyles, Lyles Dick (Narrator)
Public Relations for Nonprofits : A Comprehensive Guide and Resource
Price: $48.00 Author: Art Feinglass
Total Exposure: Controlling Your Company's Image in the Glare of the Business Media Explosion
Price: ??? Author: Gustav Carlson
Your Public Best: The Complete Guide to Making Successful Public Appearances in the Meeting Room, on the Platform, and on TV
Price: ??? Author: Lillian Brown
Image Marketing
Price: $33.86 Author: Joe Marconi
Markets, Planning and Democracy: Essays After the Collapse of Socialism (New Thinking in Political Economy Series)
Price: $95.00 Author: David L. Prychitko
Death by Powerpoint: How to Avoid Killing You Presentation and Sucking the Life Out of Your Audience, Your Effective Tip-Kit for the Effective Use of Powerpoint
Price: $12.21 Author: Cherie Kerr
The Race Trap: Smart Strategies for Effective Racial Communication in Business and in Life
Price: ??? Author: Robert L. Johnson, et al
Public Relations Worktext: A Writing and Planning Resource
Price: $39.95 Author: Joseph M. Zappala, Ann R. Carden
Public Relations : Contemporary Issues and Techniques
Price: $37.95 Author: Paul Baines, et al
Managing External Relations (Managing Universities and Colleges: Guides to Good Practice)
Price: $99.00 Author: Frank Albrighton (Editor), Julia Thomas (Editor)
International Public Relations: A Comparative Analysis (Lea's Communication Series)
Price: $55.00 Author: Hugh M. Culbertson (Editor)
Getting Attention, Leading-Edge Lessons for Publicity and Marketing
Price: $19.01 Author: Susan Y Kohl
Manager's Guide to Excellence in Public Relations and Communication Management (Leas Communication Series)
Price: $38.00 Author: Dozier
Targeting the Message: A Receiver-Centered Process for Public Relations Writing
Price: $52.60 Author: William Thompson
Using Public Relations Strategies to Promote Your Nonprofit Organization
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